CASE STUDY PBS KIDS Station Identity and First Interactive Video Game
OPPORTUNITY: Create music score and sound design for Kart Kingdom, an interactive game created by PBS KIDS
BACKGROUND; STRATEGY: This unique opportunity evolved from our work in creating two years of national and local System Cues and IDs for PBS KIDS. Senior Creative Director, Matthew Kennedy’s inspiration to develop a house band of wacky musicians for the System IDs was so successful, it ultimately became the musical force behind Kart Kingdom.
Under Kennedy’s superb direction, our motley crew jammed to a unique, quirky mix of simultaneously different musical styles and grooves that was anything but traditional! We played along to Kart Kingdom&’s interactive world, scoring it with big, sudden changes, unexpected twists and turns – and of course, a whole lotta laughs!
RESULTS: We created a kaleidoscopic musical score and the entire sound design for this groundbreaking interactive game.PBS KIDS’ Director of Products, Scott Cummings, Production Associate, Jennifer Chen and the entire team were thrilled with the results. And working with Matthew Kennedy was simply amazing – we had a true collaboration with him every step of the way and it was a privilege to help him fulfill his brilliant creative vision! e created a kaleidoscopic musical score and the entire sound design for this groundbreaking interactive game.