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PBS Kids – Gotta Get The News
PBS Kid’s Gotta Get The News
PBS Kids hired Flavorlab Score‘s Glenn Schloss and Erik Blicker to compose original music for a number of channel IDs. In Gotta Get The News, kids learn about the importance of reading up on what’s going on today.
The team needed a lively and fast paced track to reflect the constantly shifting state of current events. The composers utilized a tight, brassy jazz sound for an engaging one minute spot. They co-wrote the song with Joe Macken and Matthew Kennedy, highlighting hyperbolic local news – from a 300 pound raccoon to a pink kangaroo.
The spots were played in between PBS Kids programming. Other IDs included Dog Park, highlighting the important role of local government, and Nocturnal Diurnal, about when various animals sleep.
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